On-page optimization is the process of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines.
Learn more →Online reviews are user-generated comments, ratings, and other feedback about products, services, or experiences posted on websites or social media platforms.
Learn more →Open rate is a metric calculated to measure the percentage of the sent emails that are opened by recipients.
Learn more →Organic search is the process of using a search engine to find webpages that are naturally included in the search engine's index.
Learn more →Out-of-Home Advertising (OOH) is a form of advertising that reaches consumers when they are away from home.
Learn more →PNG stands for Portable Network Graphics. It is a type of image file format that uses lossless compression.
Learn more →Page view is a metric used to measure the number of times a page on a website has been viewed. It is a common metric used to measure website traffic.
Learn more →Paid sponsorships are a form of advertising in which a company pays a fee to have their brand associated with a particular event, product, or service.
Learn more →Partner marketing is a type of marketing strategy that involves forming relationships with other businesses to promote each other's products or services.
Learn more →Pay-per-Click (PPC) is an online advertising model in which advertisers pay a fee each time one of their ads is clicked.
Learn more →Permission marketing is a type of marketing that focuses on obtaining the consent of customers before sending them promotional messages.
Learn more →Personal selling is a process of selling products or services to customers through direct interaction with a salesperson.
Learn more →Pinterest is a social media platform and visual search engine that allows users to discover and save ideas for their projects and interests.
Learn more →A privacy policy is a legal document that outlines how a website, app, or other online service collects, uses, stores, and shares personal information.
Learn more →A product matrix is a tool used to compare and contrast different products or services. It is typically used to compare features, prices, and more.
Learn more →Product marketing is the process of promoting and selling a product to a target audience. It involves researching the needs of the target market.
Learn more →A project manager is a professional responsible for planning, organizing, and directing the completion of specific projects for an organization.
Learn more →Prompt engineering refines AI inputs to improve accuracy, efficiency, and relevance in content creation and problem-solving.
Learn more →Public relations (PR) is the practice of managing the spread of information between an individual or an organization and the public.
Learn more →A QR Code (Quick Response Code) is a two-dimensional barcode that can be scanned by a smartphone camera or other device to quickly access information.
Learn more →A qualified lead is a potential customer who has been identified as having a high likelihood of becoming a paying customer.
Learn more →Remarketing is a form of online advertising that allows businesses to target previous website visitors with relevant ads as they browse other websites.
Learn more →Responsive design is a web design approach that creates dynamic changes to the appearance of a website, depending on the screen size and device orientation.
Learn more →Return on Ad Spend (ROAS) is a metric calculated to measure the effectiveness of an advertising campaign.
Learn more →Return on Investment (ROI) measures the profitability of an investment, calculated by dividing the gain from the investment by the cost of the investment.
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